Found in the year 1906 in the US, New Balance has over 5000 employees globally with the company’s headquarters in Boston. Over the years the company has become one of the top sports brands worldwide. New Balance has a wide range of products like sportswear, shows, cricket equipment, apparel, etc. New Balance brand has a strong affinity to the skateboarding sport and has specially designed shoes and accessories for skateboarders.
New Balance has grown in leaps and bounces over the last few years and one major reason is the sponsorship it offers for sports teams and events. Olympic committees of a few countries and several European football clubs have been sponsored by the brand. The company has also been extensively involved with sports like cricket, basketball, cycling, football, etc. Some of the leading international tennis players are also brand ambassadors of New Balance.
The label’s core output is comprised of performance running gear, casual wear, and sneakerhead-baiting shoes courtesy of its ‘Made In England’ and ‘Made within the USA’ lines. The latter is what really gives NB its stake within the world of menswear, with shoes just like the 990 and also the 991 has gained cult status among the design elite.
In addition, hoodies, joggers, and other athletic staples feature heavily, with bold branding, quality fabrication, and street-friendly styling as standard.
As far as well-made running gear goes, it doesn’t get far better than New Balance. The Bostonian brand first jogged into the spotlight in 1906 and sportswear hasn’t been identical since.